News

Inspired by the coffeehouse favourites, Starbucks is bringing four Ready-to-Drink chilled coffee beverages back to South Africa. You can find the Starbucks® Frappuccino® Ready-to-Drink range in major retailers including, Spar, Pick Pay and Checkers, forecourts as well as selected airports, universities and beach bars across South Africa from April 2025.

This relaunch reinforces Starbucks' presence in the South African market with the Ready-to-Drink range, already a fan-favourite in over 57 countries and counting in Europe, Middle East and Africa. The latest milestone comes nine years from the launch of the first Starbucks store in Johannesburg in 2016 and subsequent major city openings including Durban and Cape Town.

The Starbucks Frappuccino® drink range is a delicious coffee treat with a blend of signature espresso coffee, creamy milk and unique flavouring, which can be consumed anywhere: at home or on the go. This timeless beverage is arriving in four iconic flavours: creamy mocha delight, indulgent caramel, creamy coffee and delightful, classic vanilla.

Starbucks is passionate about coffee, going to great lengths to get the best taste in every cup and achieve the best coffee flavour. Starbucks® chilled coffees are made with 100% arabica coffee and a commitment to ethical coffee sourcing is a priority through Starbucks’ Coffee and Farmer Equity (C.A.F.E) Practices program.

Charlotta Oldham, marketing director, channel development EMEA says: “We are delighted to relaunch our iconic Starbucks® Ready-to-Drink range in South African grocery aisles.  So, whether you’re in need of a chilled pick-me-up or a well-deserved coffee treat, Starbucks® chilled coffee will make it easier for you to enjoy that perfect coffee moment, anywhere, anytime.”

Jonathan Tei Bergfeld, Senior Commercial Manager at Arla Foods, the official licensed partner for manufacturing and distribution in EMEA, says: “We are extremely excited to relaunch the Starbucks® Ready-to-Drink range in South Africa. After an extensive partner search, we have appointed SG Gateway Services as our local partner to manage distribution and sales. SG Gateway Services’ national footprint across retail and forecourt channels will allow us to reach even more consumers across the country, offering them the leading RTD coffee brand in EMEA.”